app and website design

eZeeWallet: A smarter way to pay

eZeeWallet is truly a global digital wallet. We worked together with them on their user feedback in order to build a better and more intuitive UX for both their business and end clients.

eZeeWallet is an e-Wallet solution that is available in more than 180 countries and supports online casino deposits and withdrawals in multiple currencies. Their product allows users to easily deposit, spend and transfer money securely using one interface.

The problem

When eZeeWallet first approached us, they seemed to have it all - a growing user base, a well-established brand, and a working product. Yet, more and more users were reporting problems with the usability of their e-Wallet and were having difficulties navigating through the key features.

The challenge

Once we established some of the main “pain points” their users had, it was time to face the real challenge of figuring out a solution that will not only build upon their existing product but will also result in user satisfaction, engagement and retention.

The solution

We worked closely with the eZeeWallet team and were able to deliver not just a much more visually appealing app and platform, but also a new and improved website. And because consistency is key, we also worked on updating their brand and logo to make them stand out from the competition and ready to face the upcoming years of market growth.

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The Process

For this project we really went back to the basics and started our research at the core - the users. Based on their feedback, we were able to deduce that the design of the platform was not intuitive enough, and in some cases it didn’t give them the much needed sense of security, which they were expecting from a financial platform.

The next piece of the puzzle was to conduct an hour long interview with key stakeholders and members of the management team to understand their long term goals and how they plan to achieve them. At this point we knew not only WHO we were designing the platform for but also WHY.

Then it was time to take these key learnings from our research and translate them into design solutions!


Provided services

  • Competitor research
  • User journey analysis
  • Website design
  • Platform and app design
  • Brand design

The problem

When eZeeWallet first approached us, they seemed to have it all - a growing user base, a well-established brand, and a working product. Yet, more and more users were reporting problems with the usability of their e-Wallet and were having difficulties navigating through the key features.

The challenge

Once we established some of the main “pain points” their users had, it was time to face the real challenge of figuring out a solution that will not only build upon their existing product but will also result in user satisfaction, engagement and retention.

The solution

We worked closely with the eZeeWallet team and were able to deliver not just a much more visually appealing app and platform, but also a new and improved website. And because consistency is key, we also worked on updating their brand and logo to make them stand out from the competition and ready to face the upcoming years of market growth.

Creating a better way to get paid

Our main focus when designing the eZeeWallet website and platform was to create a contemporary look and feel that both exuded a sense of security and made the company stand out from their competitors.

We were able to completely rethink the way their users were navigating through the platform. 

One of the solutions that helped us increase user trust in the platform was visualisation of transactions, which used to be very unclear. This also resulted in an improved experience when depositing and managing money using the service.


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A sophisticated colour scheme

Our colour scheme upgrade was chosen in such a way that it was not distracting for users, but also made the whole process more intuitive.

We researched what would best fit both eZeeWallet's business and end clients in terms of colour schemes so that we don't overcomplicate the user experience and stay true to the new and upgraded brand guidelines.

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Designed for both individuals and businesses

eZeeWallet gives you control over your spending habits, through a secure, easy-to-use app, where you can transfer, deposit, and spend money all in one place. Through a modern and more intuitive design, we wanted to make their app stand out from the rest and put an emphasis on the convenient and control the users have.

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results brand design approach communication
results brand design approach communication

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