More Google Search clicks after launch
More traffic from AI assistants
Pages migrated off Craft CMS
One decision drove the rest: build the entire site for developers, not executives. Timefold calls them Builders, and we made every page talk to them. The visual system, the motion, the technical detail, the way the product is explained, all of it tuned to read as precise and credible to an engineer rather than polished for a pitch deck.
Then we moved the whole site off Craft CMS and into Webflow, holding rankings through the migration and structuring every page for search and AI answer engines. The site is timed to the company it now represents: it went live five days before the Series A hit the wire.
Timefold's old site was pitching the wrong room. The copy spoke to CEOs and procurement, but the people who actually adopt a planning solver are developers: the engineers who read the docs, test the solver, and decide whether it ships. A boardroom site does not convince the person doing the integration.
It also sat on Craft CMS and could not carry the product story Timefold was growing into. New use cases, new audiences, and an enterprise roster that already included names like Palantir and Deutsche Bahn, none of it had room to breathe.
Timefold kept its logo, and we rebuilt the brand identity around it: the color system, the typography, and the graphic language, all pointed at a technical audience that trusts precision over decoration. Headings run in Neue Montreal and technical elements in Neue Montreal Mono, so the site reads in the same monospaced register a developer works in all day.
We designed and built the new site in Webflow, then migrated 200+ pages off Craft CMS with one blunt brief: do not lose a single ranking. Rankings held, Google Search clicks grew 15% in the first month, and Timefold's marketing team now ships pages without waiting on a developer.
Timefold kept its logo, and we rebuilt the brand identity around it: the color system, the typography, and the graphic language, all pointed at a technical audience that trusts precision over decoration. Headings run in Neue Montreal and technical elements in Neue Montreal Mono, so the site reads in the same monospaced register a developer works in all day.
We designed and built the new site in Webflow, then migrated 200+ pages off Craft CMS with one blunt brief: do not lose a single ranking. Rankings held, Google Search clicks grew 15% in the first month, and Timefold's marketing team now ships pages without waiting on a developer.
Timefold went into its Series A announcement with a site built for the people who adopt the product. Rankings held through the migration, search clicks grew 15%, and traffic from AI assistants more than doubled in the first month.
More Google Search clicks after launch
More traffic from AI assistants
Pages migrated off Craft CMS
“StanVision helped us move away from a rigid, underperforming platform and launch a more flexible, modern website. They managed the CMS migration, redesigned our key pages, migrated the content, and supported a light rebrand. The team communicated clearly, delivered on time, and adapted quickly as priorities changed. They provided strong value throughout the project and gave us a website we can continue building on.”
