Branding

Your brand stopped matching your product. That's a B2B branding problem

We're a B2B branding agency for SaaS and software companies. We rebuild the strategy, the identity, and the system that keeps both consistent everywhere you show up: website, product, sales deck, and pitch.

4.9
star rated
on
17 reviews →
5.0
star rated
on
14 reviews →
Awwwards logo
14
SOTD &
honors
View →
Google logo
15
SOTD &
Kudos
View →
4
UI awards
on
View →
blee-logo
blee-logo
Zipchat AI : A communication platform for businesses, offering an integrated chat system that enhances customer service and user engagement.
Zipchat AI : A communication platform for businesses, offering an integrated chat system that enhances customer service and user engagement.
Bambassadors: A creator‑driven UGC video‑production platform for D2C brands, connecting brands with thousands of vetted creators to generate high‑impact short‑form video content at scale.
Bambassadors: A creator‑driven UGC video‑production platform for D2C brands, connecting brands with thousands of vetted creators to generate high‑impact short‑form video content at scale.
Contiant: A platform offering open banking solutions, helping financial institutions and businesses optimize their digital transactions and payments.
Contiant: A platform offering open banking solutions, helping financial institutions and businesses optimize their digital transactions and payments.
Inveztor: A fintech platform designed for managing debt markets (bonds, loans, escrows) through AI‑powered workflow and deal execution.
Inveztor: A fintech platform designed for managing debt markets (bonds, loans, escrows) through AI‑powered workflow and deal execution.
blee-logo
blee-logo
Tolstoy: A video engagement platform that allows businesses to create interactive, personalized video experiences to engage customers, enhance storytelling, and drive conversions through shoppable video content.
Tolstoy: A video engagement platform that allows businesses to create interactive, personalized video experiences to engage customers, enhance storytelling, and drive conversions through shoppable video content.
nPloy: A recruitment platform that simplifies the hiring process for businesses and job seekers, using technology to match the right talent with the right opportunity.
nPloy: A recruitment platform that simplifies the hiring process for businesses and job seekers, using technology to match the right talent with the right opportunity.
Paymentbites: A company focused on providing seamless and secure payment solutions for e-commerce businesses, helping them process transactions and optimize payment experiences.
Paymentbites: A company focused on providing seamless and secure payment solutions for e-commerce businesses, helping them process transactions and optimize payment experiences.
SelfiPay: A fintech platform offering seamless payment solutions for online businesses, specializing in secure, fast, and easy payment processing.
SelfiPay: A fintech platform offering seamless payment solutions for online businesses, specializing in secure, fast, and easy payment processing.
Yotpo SMSBump: A mobile marketing platform offering SMS marketing tools that allow businesses to create personalized campaigns to engage their customers.
Yotpo SMSBump: A mobile marketing platform offering SMS marketing tools that allow businesses to create personalized campaigns to engage their customers.
BuiltAI: A software company that specializes in providing AI-powered solutions for the construction and real estate industries, offering predictive analytics and operational optimization tools.
BuiltAI: A software company that specializes in providing AI-powered solutions for the construction and real estate industries, offering predictive analytics and operational optimization tools.
AhaPlay: A digital platform designed for businesses in the entertainment sector to enhance user engagement through interactive content, gamification, and analytics.
AhaPlay: A digital platform designed for businesses in the entertainment sector to enhance user engagement through interactive content, gamification, and analytics.
DPC (Dimitrov, Petrov & Co.): A full‑service Bulgarian law firm with strong expertise in TMT, data protection, IP and business law, providing legal advisory to start‑ups and global corporations.
DPC (Dimitrov, Petrov & Co.): A full‑service Bulgarian law firm with strong expertise in TMT, data protection, IP and business law, providing legal advisory to start‑ups and global corporations.
Skylead: A digital marketing agency focused on providing SaaS and growth-driven strategies for businesses looking to scale.
Skylead: A digital marketing agency focused on providing SaaS and growth-driven strategies for businesses looking to scale.
Vector Property Group: A leading firm in the property development industry, specializing in smart real estate solutions and investment properties.
Vector Property Group: A leading firm in the property development industry, specializing in smart real estate solutions and investment properties.
No items found.

Most teams weighing this work are choosing between four options: a specialized partner like us, a typical agency, a freelancer, or a new in-house hire.

Here's where each one actually wins, including the rows where we don't.

Feature
Brand strategy & positioning
Research & competitive insight
Visual identity & cohesion
Motion & interaction language
Brand scalability & systems
Delivery speed
Collaboration & communication
Flexibility & iteration
Cost efficiency
Long-term brand support
StanVision
Strategy-first foundation, not just visuals
Research + category insight
Cohesive systems across every touchpoint
Motion-driven identity & storytelling
Reusable systems built to scale
4–8 weeks depending on scope
Slack, async updates, weekly calls
Continuous iteration & optimization
Predictable & transparent
Dedicated long-term partner
Typical agency
Surface-level visuals, weak strategy
Minimal research, generic templates
Inconsistent across platforms
Basic motion or none
Rigid identity, hard to scale
10–16+ weeks
Email chains, unclear ownership
Every change = new contract
High & unpredictable
Support ends at handoff
Freelancers
No strategy or positioning
Rarely included
Limited system thinking
Rare motion expertise
Difficult to scale
Unpredictable timelines
Depends on availability
Limited iteration ability
Cheap upfront, costly later
Rare ongoing support
In-house team
Depends entirely on hiring
Limited bandwidth for deep research
Requires multiple specialists
Often missing motion expertise
Slow expansion & resource-heavy
Long production cycles
Meeting overload
Slow or expensive iteration
Very high fixed cost
Turnover disrupts momentum

A B2B branding agency defines what a company stands for and builds the system that expresses it consistently across every touchpoint. That work has three layers: brand strategy (the positioning and messaging that decide what you say), brand identity (the visual system that decides how you look), and the operating system that keeps both intact as the company grows.

We deliver all three, then ship them into the places buyers actually see: your site, your product, and your pitch. For SaaS and software teams, the test isn't a pretty logo. It's whether the brand still holds when it hits the product UI and the enterprise sales cycle.

No items found.

Branding case studies that deliver real results

Blee
Branding
Website design
Webflow
  • 37%Increase in engagement across product pages
  • 60%Increase in qualified demo requests after launch
  • 5xFaster landing page creation using reusable components
Paymentbites
Branding
Website design
Webflow
  • 70% Increase in qualified merchant leads after launch
  • 2x Faster onboarding thanks to simplified UX and structured feature pages
  • 55% Improvement in perceived brand trust based on partner feedback

Zipchat
Branding
Website design
Webflow
  • 83% Boost in product sign-ups post-launch
  • 44% Increase in time on site
  • 1 Unified brand and website that reflect product maturity and AI innovation

64 awards and recognitions

Award-winning SaaS design agency recognized globally

Project
Type
Award
Atomus - Design system for Figma
Site of the Day
Awwwards
StanVision
SOTD
CSSDA
Atomus - Design system for Figma
Developer Award
Awwwards
Contiant
Honorable Mention
Awwwards
Tolstoy
Honorable Mention
Awwwards
Handplayed
Honorable Mention
Awwwards
HRS
SK
CSSDA
Atomus - Design system for Figma
Honorable Mention
Awwwards
StanVision
Honorable Mention
Awwwards
HRS
Honorable Mention
Awwwards
Dager Engineering
Honorable Mention
Awwwards
Atomus - Design system for Figma
Secial Kudos
CSSDA
HRS
Special Kudos
CSSDA
StanVision
UX + UI + Innovation
CSSDA
HRS
UX + UI + Innovation
CSSDA
branding services

How a B2B rebrand runs, step by step

A full rebrand runs 10 to 12 weeks. The order matters: strategy before identity, identity before rollout. Skipping the first step is how companies end up with a logo they like and a brand that still doesn't mean anything.

No items found.
No items found.

People talk. We just deliver.

Real feedback from real teams we’ve partnered with — founders, marketers, and product leaders who expect high standards and long-term impact.

"StanVision delivered a portfolio website that perfectly reflects our work — clean, high-impact design, fast loading, and simple to use. The team quickly understood our needs, guided us through the process, and communicated clearly throughout. Meetings were efficient, feedback was handled professionally, and they consistently delivered strong design work with great attention to detail. We’re really happy with the clarity of the final result and the overall experience working with them."

Angel Ivanov
Managing Partner, handplayed
Angel Ivanov
Managing Partner, handplayed

“StanVision redesigned our website and continues to support us with ongoing design work. The team is hyper-responsive, transparent, and always on time. The new website looks fantastic, and the assets they created have been used across all our campaigns. Working with them feels effortless — they communicate clearly, deliver consistently, and always let us know exactly where things stand.”

Stephen Hedlund
Head of Marketing, Rillet
Stephen Hedlund
Head of Marketing, Rillet

“StanVision quickly became an extension of our team — fast, flexible, and always bringing smart ideas to the table. They migrated our CMS, redesigned our platform, and delivered a website our team can now build on independently. What I value most is that they don’t just follow requests; they challenge us in a healthy way to get to a better result. Great culture fit, clear communication, and consistently on time.”

Jade Thomas
VP of Marketing, Primer
Jade Thomas
VP of Marketing, Primer

“StanVision delivered a website that exceeded our expectations. The team was proactive, highly responsive, and brought strong creative and technical versatility to the project. Our early users immediately noticed the quality of the UI and UX. Working with them was smooth from start to finish — always on time, always available, and genuinely invested in the outcome.”

Florent Breton
CEO & Co-Founder, Paren Inc
Florent Breton
CEO & Co-Founder, Paren Inc

“StanVision helped us deeply understand our users and redesigned our app in a way that immediately reduced support cases and increased installations. The team was fast, responsive, and always brought creative solutions to feedback. Clear communication, quality execution, and the ability to turn ideas into a better product really impressed us.”

Elena Tsacheva
Managing Director, Consentmo
Elena Tsacheva
Elena Tsacheva
Managing Director, Consentmo

“StanVision led our entire website project from A to Z and delivered a result we’re genuinely proud of. The process was clear, professional, and on time — the team brought great attitude, strong design quality, and made the collaboration effortless. The website is innovative, well-designed, and already increasing the time customers and brand managers spend on it. A great culture fit with real ownership.”

Shay Amir
Co-Founder & CEO, Shopeaks
Shay Amir
Co-Founder & CEO, Shopeaks

"StanVision translated our brand into a stunning new website that immediately resonated with our users. Their creativity stands out, and they captured our vision perfectly. The team was proactive, friendly, and always full of good ideas — delivering clear strategy, strong design, and high-quality Webflow development. A fantastic partner to work with."

Kevin Steba
CEO & Founder, SEINô
Kevin Steba
CEO & Founder, SEINô

“StanVision brought structure, speed, and real ownership to our projects. They communicate clearly, adapt fast, and aren’t afraid to push back when it leads to a better outcome. Their design quality is exceptional, and they make complex processes feel simple. We trusted them with all our Webflow websites and our full redesign for a reason — they just get things done.”

Thibaut Taittinger
Founder, Puzl CowOrKing
Thibaut Taittinger
Founder, Puzl CowOrKing

"Working with StanVision was a seamless experience from start to finish. The team delivered top-notch design work, were highly accommodating with our requests, and ensured every detail was executed to perfection. We’re thrilled with the final result and couldn’t recommend them more."

Ali Little
Creative director
Ali Little
Creative director

“StanVision delivered a full brand and website experience that resonated with our audience immediately. Their mix of creativity, strategy, and responsiveness made them a standout partner. They handled everything end-to-end — wireframes, design, animations, Webflow — and kept us on track the whole way. The new brand has already strengthened our presence in key markets.”

Emily Northway
Senior Marketing Manager, Flowcase
Emily Northway
Senior Marketing Manager, Flowcase

“The quality of the work was amazing — you made it feel like an easy project, even though we had delays on our side. You added points we didn’t even account for, brought your own recommendations, and the outcome is a complete shift in our brand and identity. Everyone who sees the website says ‘wow’. I’ll definitely recommend you to anyone who wants to work with true professionals.”

Ahmed El Naggar
CEO @ GoAudience
Ahmed El Naggar
CEO @ GoAudience

“Couldn’t be happier with StanVision. We wanted our new website redesigned and delivered and they got started in a week. The whole process was very well organised and catered for. We were assigned an AM who was on top of things all the time. I would definitely recommend them for anyone considering a professional design studio. As a matter of fact we still collaborate with them on a daily basis and delegate a huge part of our design work.”

Mihail Stoychev
Founder & CEO, SMSBump (acquired by Yotpo)
Mihail Stoychev
Founder & CEO, SMSBump (acquired by Yotpo)

“StanVision redesigned and rebuilt our entire website, and the quality of their design work was on a completely different level. Their team was fast, responsive, and easy to work with, and the final product improved our load speed by around 25%. They delivered every part of the project with precision — zero friction, zero delays, just great work.”

Curran Dye
Director of Growth, Supy
Curran Dye
Director of Growth, Supy

“StanVision completely transformed our brand and website. They took the time to understand our vision, guided us when we weren’t sure, and delivered design and development work that impressed both our team and our customers. The communication was flawless, the collaboration was smooth, and the final result exceeded everything we expected. A truly exceptional partner.”

Luca Borreani
CMO, Zipchat AI
Luca Borreani
CMO, Zipchat AI

"Working with Stan and his team has been a pleasure from day one. Their professionalism, response speed, and quality of work stand out immediately. I highly recommend them to anyone looking for top-tier design and a partner with the right attitude. Thank you once again."

Lubomir Shishkoff
Senior Product Manager, emerchantpay
Lubomir Shishkoff
Senior Product Manager, emerchantpay

A SaaS design agency working worldwide

We work with SaaS, fintech, and AI teams from New York to London to Tel Aviv — from early-stage startups to funded scaleups that needed their product and website to grow together.

Click any logo to explore the work.

+
-

FAQ

Learn more about our process, expertise, and how we help businesses succeed.

Got more questions?
Let’s chat.
No items found.