Instant payments with Open Banking
Website traffic increase
- ↗ 12x
New sign ups
- ↗ 4.5x
New sign ups
- ↗ 4.5x
Contiant advanced technology and secure systems provide a safe and reliable way to transfer funds, allowing you to benefit from reduced processing times and improved efficiency.
The challenge
Our client, in the development phase of their open banking solution, sought our expertise in creating a brand identity and website that would effectively communicate their innovative offering. Additionally, they required a streamlined customer payment process to integrate seamlessly into their platform. The goal was to establish a brand that was simple, modern, and injected with a touch of playfulness, while ensuring a user-friendly experience for their customers.
Our approach
To address the client's needs, we embarked on a comprehensive journey, starting with the creation of a brand identity that reflected the core values of their open banking solution. We focused on simplicity, employing clean lines, minimalistic design elements, and a modern color palette. The brand exuded a sense of trust, reliability, and approachability, while the addition of subtle playfulness added a unique touch to differentiate it from traditional banking experiences.
Art direction & style
In the art direction of the open banking solution project, we embraced a unique and distinctive visual style. The color palette revolved around nude lilac and mint shades, evoking a sense of tranquility and freshness. These colors were carefully chosen to create a harmonious and inviting atmosphere throughout the brand and website.
Geometric shapes played a significant role in the art direction, particularly the prominent use of half circles. These shapes were incorporated as large background elements, adding depth and visual interest to the overall design. The combination of geometric shapes with the chosen colors created a modern and visually captivating aesthetic.
To infuse a sense of human connection and positivity, we featured faces of happy shoppers throughout the branding and website. These images showcased genuine expressions of satisfaction and trust, reinforcing the client's focus on delivering an exceptional customer experience.
The art direction we implemented for the open banking solution project blended the serene nude lilac and mint colors with prominent geometric shapes and the joyful presence of happy shoppers. The resulting visual style was engaging, modern, and conveyed a sense of reliability and delight to users interacting with the brand and website.
Website design & Webflow development
In parallel, our team set out to design and develop a website that would serve as a digital gateway to the open banking solution. We leveraged the power of Webflow to bring our vision to life, crafting a visually appealing and highly functional platform. The animations on the site were custom-coded to ensure a unique and engaging experience for visitors. The combination of sleek design, intuitive navigation, and custom animations elevated the website, making it a standout among competitors.
Furthermore, we collaborated closely with the client to design and implement a seamless customer payment process. Understanding the importance of simplicity and efficiency in such transactions, we created a user-centric payment flow that minimized friction and maximized convenience. By integrating the payment process seamlessly into their platform, we ensured a smooth and hassle-free experience for their customers.
Throughout the project, our team remained dedicated to delivering a solution that aligned with the client's vision and exceeded their expectations. The result was a brand and website that encapsulated the essence of their open banking solution, providing a modern, user-friendly, and visually captivating experience for both customers and visitors alike.
