Case study - 
Zipchat

83% boost in product sign-ups post-launch

How we made it happen
Branding
Website design
Webflow
Industry
AI & ML
E-commerce
Customer Experience
Location
New York, US
Company size
50-100

Results

  • 83% Boost in product sign-ups post-launch
  • 44% Increase in time on site
  • 1 Unified brand and website that reflect product maturity and AI innovation

Initial brief

  • Challenge
    Zipchat AI, a conversational AI platform, needed more than just a logo—they needed a brand with personality, a website that converts, and a scalable design system to fuel growth. With a powerful product and a vision to lead in the AI space, they came to us with a clean slate and big goals.
  • Approach
    We kicked off with a full strategy phase—diving deep into Zipchat AI’s audience, competitors, and positioning. The goal: create a modular, future-proof design system and a web presence that oozes credibility, innovation, and clarity. We worked closely with their team to establish a visual language and messaging foundation that could evolve as the company scaled.

Brand design

We built a visual identity that balances tech-forward with approachable. From color schemes and typography to iconography and motion guidelines, the brand is designed to reflect Zipchat AI’s intelligence and clarity.Bold, clean, and confident—this brand doesn’t just look good, it works hard across every touchpoint.

Web design

The website was designed to convert. Period. With clear messaging, interactive visuals, and structured layouts, the experience is tailored to Zipchat AI’s audience—technical teams and decision-makers looking for real impact. Every section guides the user through value, use cases, and social proof, while leaving room to grow as the product evolves.

Results

  • 83% Boost in product sign-ups post-launch
  • 44% Increase in time on site
  • 1 Unified brand and website that reflect product maturity and AI innovation

"We needed a new website and brand that felt more professional and sophisticated—and StanVision absolutely delivered. They became our north star throughout the process, guiding everything from branding to animations to the full Webflow build. Working with them was seamless. Super responsive, incredibly fast, and just a great partner all around."

Luca Borreani
CMO & Co-founder

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